Search Engine Optimization in West Palm Beach

Search Engine Optimization in West Palm Beach

 

Most people have heard the terms already, but many people ask me, "What is SEO and what is SEM?" SEO stands for Search Engine Optimization, and SEM Stands for Search Engine Marketing. They are similar and related but two different things that are designed to make your website get more traffic. We provide state-of-the art SEO in West Palm Beach. And we're competitively priced. We offer affordable SEO services in West Palm Beach.

Search Engine Optimization is the act of making changes to your site that increase the relevancy of your site in the eyes of the search engines. Since most people use search engines like Google to find websites they are looking for, and since the search engines are trying to serve up the most relevant sites for each search, it's very important to have an optimized website. There are actually several dozen thing that a search engine looks for when determining whether or not a site is relevant. Optimization tries to addresses all of these things, in an effort to give a site a higher score than the competition. Many of the things that work today will not work next month or next year, as the search engines are constantly trying to improve the way they determine relevancy, but some things are basic and universal, and must be done in order for your site to even stand a chance at competing with the other sites in your industry.

For information about pricing, please use our Contact Us page.


 The Hassel Free Way to the Top of Google

Instant SEO

The Secret to Generating Business on the Internet

 

The difference between YOUR BUSINESS and the competition with ALL THE BUSINESS is a good website and SEARCH ENGINE OPTIMIZATION. A website and SEO goes hand-in-hand. Having a website without SEO is like building a store and not letting people know where you are. It's like creating a commercial and not broadcasting it. It just doesn't make sense. Without SEO your site will never be found. With proper SEO it's possible to have more business than you can handle. SEO is one of the most important parts of a website; yet it is all too often left behind. Taking action on that knowledge will put your site and your business way ahead of the competition.

Benefits of SEO

  • Listing on or near the front pages of Google, Yahoo, and other search engines in the free results
  • Reduced cost of Pay Per Click advertising, because your key-words are more relevant
  • Reach more people who are looking for your service when they're ready to buy
  • Save money on other forms of advertising
  • Best ROI for your advertising dollar
  • Results can be verified

Benefits to Your Business

  • Increased branding and company recognition
  • More sales and profits
  • Marketing dollars get the best bang for the buck
  • Increase your market share

The Action Website and SEO Difference

  • Only white-hat practices that search engines love
  • We build long-term relevance into your site that will help your site for years
  • Our practices get results and won't get your site banned
  • No contracts (other than three months minimum recommended to start)
  • Competitively priced highest quality SEO services
  • Accountability and reporting - know what you're getting and see your results


Included with every website we create:

Site built on a search engine friendly platform
Meta Data description and basic keywords for overall site
Proper naming of pages
Image Alt Tags
Submission of site to Google

Our Monthly SEO Programs:

Initial SEO set-up:

Make site URLs search engine friendly
Competitive keyword research using tools and software (find the best keywords for your site)
Incorporate new keywords into text of site (optimize your website with the best keywords)
Meta Data description and keywords keywords for every page on site
Create internal links
Set up Google Analytics for 24/7 reporting

Ongoing SEO:

Analyze and implement changes to more than 75 web page elements that search engines use to rank a website
Establish high-quality incoming links from other sites
Live keyword density analysis and repairing
Submission of articles with incoming links
Submission to blog sites for incoming links
Submit your site to multiple search engines (up to 300 of them)
Submission to Multiple directories
Social media presence building
Monthly reporting of what has been done on your behalf and the benefits gained
Easy-to-understand customized reporting

Here is a basic list of what we look for and optimize when you are on an SEO program with Action Website and SEO:

     

    Keywords

    Keywords in tag

    Keywords in URL

    Keyword density in document text

    Keywords in anchor text

    Keywords in headings

    Keywords in the beginning of a document

    Keywords in tags

    Keywords in metatags

    Keyword proximity

    Keyword phrases

    Secondary keywords

    Keyword stemming

    Synonyms

    Keyword Mistypes

    Keyword dilution

    Keyword stuffing

    Links - internal, inbound, outbound

    Anchor text of inbound links

    Origin of inbound links

    Links from similar sites

    Links from .edu and .gov sites

    Number of backlinks

    Anchor text of internal links

    Around-the-anchor text

    Age of inbound links

    Links from directories

    Number of outgoing links on the page that links to you

    Named anchors

    IP address of inbound link

    Inbound links from link farms and other suspicious sites

    Many outgoing links

    Excessive linking, link spamming

    Outbound links to link farms and other suspicious sites

    Cross-linking

    Single pixel links

    Metatags

    metatag

    Content

    Unique content

    Frequency of content change

    Keywords font size

    Keywords formatting

    Age of document

    File size

    Content separation

    Poor coding and design

    Illegal Content

    Invisible text

    Cloaking

    Doorway pages

    Duplicate content

    Visual Extras and SEO

    JavaScript

    Images in text

    Podcasts and videos

    Images instead of text links

    Frames

    Flash

    A Flash home page

    Domains, URLs, Web Mastery

    Keyword-rich URLs and filenames

    Site Accessibility

    Sitemap

    Site size

    Site age

    Site theme

    File Location on Site

    Domains versus subdomains, separate domains

    Top-level domains (TLDs)

    Hyphens in URLs

    URL length

    IP address

    Adsense will boost your ranking

    Adwords will boost your ranking

    Hosting downtime

    Dynamic URLs

    Session IDs

    Bans in robots.txt

    Redirects (301 and 302)

     

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    Social Media Marketing