Photography for the Web - West Palm Beach
Photography for websites! Photography for the web. For me it all began with photography. I have decades of photography experience. For more about that, see the About Us page. At Action Website and SEO we love great photos and photography.
Decades of photography experience can teach a person what a great photo looks like. Wouldn't you say? And those great photos, beautifully edited and styled, belong on your website. At Action Website and SEO we choose the best photos for your website.
If your website requires professional photography, let us do it for you. We do photography for websites in West Palm Beach. We can also shoot the photos for your graphics project, as well as modeling. We're also your personal family photographer in Palm Beach County.
Featured Websites
Here's a sampling of websites we have created for some of our clients. Note the cleanness of design, and the simplicity of navigation. Not so noticible, is the amount of search engine optimization that's built into each site. For more information about the type of website that's best for you, contact us, or give us a call at 561-358-2259.
Business Websites
Medical Health & Non-Profit Websites
Search Engine Optimization in West Palm Beach
Most people have heard the terms already, but many people ask me, "What is SEO and what is SEM?" SEO stands for Search Engine Optimization, and SEM Stands for Search Engine Marketing. They are similar and related but two different things that are designed to make your website get more traffic. We provide state-of-the art SEO in West Palm Beach. And we're competitively priced. We offer affordable SEO services in West Palm Beach.
Search Engine Optimization is the act of making changes to your site that increase the relevancy of your site in the eyes of the search engines. Since most people use search engines like Google to find websites they are looking for, and since the search engines are trying to serve up the most relevant sites for each search, it's very important to have an optimized website. There are actually several dozen thing that a search engine looks for when determining whether or not a site is relevant. Optimization tries to addresses all of these things, in an effort to give a site a higher score than the competition. Many of the things that work today will not work next month or next year, as the search engines are constantly trying to improve the way they determine relevancy, but some things are basic and universal, and must be done in order for your site to even stand a chance at competing with the other sites in your industry.
For information about pricing, please use our Contact Us page.
The Hassel Free Way to the Top of Google
The Secret to Generating Business on the Internet
The difference between YOUR BUSINESS and the competition with ALL THE BUSINESS is a good website and SEARCH ENGINE OPTIMIZATION. A website and SEO goes hand-in-hand. Having a website without SEO is like building a store and not letting people know where you are. It's like creating a commercial and not broadcasting it. It just doesn't make sense. Without SEO your site will never be found. With proper SEO it's possible to have more business than you can handle. SEO is one of the most important parts of a website; yet it is all too often left behind. Taking action on that knowledge will put your site and your business way ahead of the competition.
Benefits of SEO
- Listing on or near the front pages of Google, Yahoo, and other search engines in the free results
- Reduced cost of Pay Per Click advertising, because your key-words are more relevant
- Reach more people who are looking for your service when they're ready to buy
- Save money on other forms of advertising
- Best ROI for your advertising dollar
- Results can be verified
Benefits to Your Business
- Increased branding and company recognition
- More sales and profits
- Marketing dollars get the best bang for the buck
- Increase your market share
The Action Website and SEO Difference
- Only white-hat practices that search engines love
- We build long-term relevance into your site that will help your site for years
- Our practices get results and won't get your site banned
- No contracts (other than three months minimum recommended to start)
- Competitively priced highest quality SEO services
- Accountability and reporting - know what you're getting and see your results
Included with every website we create:
Site built on a search engine friendly platform
Meta Data description and basic keywords for overall site
Proper naming of pages
Image Alt Tags
Submission of site to Google
Our Monthly SEO Programs:
Initial SEO set-up:
Make site URLs search engine friendly
Competitive keyword research using tools and software (find the best keywords for your site)
Incorporate new keywords into text of site (optimize your website with the best keywords)
Meta Data description and keywords keywords for every page on site
Create internal links
Set up Google Analytics for 24/7 reporting
Ongoing SEO:
Analyze and implement changes to more than 75 web page elements that search engines use to rank a website
Establish high-quality incoming links from other sites
Live keyword density analysis and repairing
Submission of articles with incoming links
Submission to blog sites for incoming links
Submit your site to multiple search engines (up to 300 of them)
Submission to Multiple directories
Social media presence building
Monthly reporting of what has been done on your behalf and the benefits gained
Easy-to-understand customized reporting
About Us
Action Website and SEO was born from decades of experience in the field of photography and graphics, and more than ten full years of Internet and website building hands-on experience.
Action Website and SEO came about to service the needs of the new class of savvy website buyers and users. At one time it was good enough just to have a website. But once everyone had a website, one had to have a better website in order to compete. Not only a better website, but better search engine optimization. Without these two things, a website would be buried with millions of other websites that had been deemed irrelevant by the search engines. So Action Website and SEO in West Palm Beach was created, to provide its clients with superior websites and search engine optimization. We aim to be the best website company in Palm Beach County.
I'm Randy Levine. I'm the CEO and originator of Action Website and SEO. If you choose Action Website and SEO as your website company, I will personally make sure that your website is built correctly from the ground up. We'll give you a state-of-the-art website that has what it takes to compete in this very competitive world, at a very reasonable price.
Here's a short history of Action Website and SEO: For me, it all began with photography. First there was film photography, then digital photography. I even managed two photo labs, and owned a photo studio. While that was happening, computers and the Internet were getting better and better. If you were a professional photographer, as I was and still am, and you wanted to keep up with the changes, you learned Photoshop. With the knowledge of Photoshop and digital photo editing came a great basis for learning Dreamweaver and other website authoring software. The progression from photography to websites was just so natural. My education came from years of hands on experience, many courses, dozens of books, hundreds of magazines, and pure passion. We also like to employ the expertise of more formally educated people when the need arises.
After being involved in photography for about three decades learning, doing, and managing, I spent three years traveling and photographing South East Asia. If South East Asian images ever come into vogue I'll be sitting on a gold mine. But that's another story.
Once back in the States, I opened Art Tech Studio. Art Tech Studio was a Palm Beach County icon for graphics, photography, printing, and web design. After seven years of growing Art Tech Studio into the icon it had become, I saw first-hand that the Internet was the way things were heading, and would continue to head for the foreseeable future. In 2009, going green and saving money was the mantra of the day; and the Internet served those purposes very well. I decided to open a new company based on providing excellent websites and search engine optimization.
So here we are, well on our way to becoming the best website designer in West Palm Beach. Welcome to Action Website and SEO. If I can answer any questions or be of assistance in any way, I'd be happy to help.
Randy Levine
The Truth about Cheap Websites
Unfortunately for website purchasing consumer, anyone who learns a few design programs can make a basic website and can call themselves a web designer. These people typically charge less than what is customary or reasonable, because they need the experience, want to build a portfolio while getting paid, and typically don't know how much work and what type of work goes into building a website properly. Some people operate this way for years, and never really get it.
To the untrained eye, a cheap website can look "good enough." But is it really? Is a fine wine the same as a bottle of Ripple? Is a great photo no better than a snapshot? If you didn't know any better, you could think it is. But to those who know better a bad website, or a webiste that will not get results, can be spotted quite easily. It's not difficult to find someone to do cheap websites in West Palm Beach. But is it really worth it?
Let's examine how a website should look: When you land on a website, would you do business with a company if the website looked like it was thrown together at little expense with minimal effort, or by an inexperienced or bad designer? There are a few people out there that don't think about that, but I think most people do; at least subliminally. Many people will leave an ugly or shoddy website right away and find someone else to do business with. It just takes one click to leave. On the other hand, a beautiful world-class looking website will invite people to stay and find out more. Expert designers charge more for their services because they deserve more. That's just the way it is.
Website Text: If it's riddled with spelling and grammatical errors, what does that say about the business it represents? It tells me to look elsewhere. It says the business is owned by people who really don't care or don't know better. If their website is not right, how do they conduct business?
The SEO: There are things that go into a website that if left out will cost the business owner money and customers. These are things that a novice, or discount freelance web designer won't include, because they take knowledge and time to implement, and most website buyers that shop price only probably won't even know they're missing. But the search engines will notice; and the site will be penalized with poor or non-existent listings. These things include:
- Having the right text in the right order on the right pages
- Content written in the right balance of keywords to overall text
- Pages named correctly with keywords used wisely in the page title
- Proper Meta text in the background of each page (in the code)
- Proper Meta descriptions in the background of each page (in the code)
- Relevant Alt tags on pictures (proper naming of images on the site in the code)
- The speed that the page loads (related to the proper design code and image use)
- The speed that the page loads (related to the speed of the server)
- Server reliability (spiders can't crawl a site that is down)
- Search engine friendly URLs (addresses in the address bar that search engines can understand)
- Having a sitemap
- Incoming links
There are dozens of thing that the search engines want to see that should be built into a basic site if that site is to compete on today's Internet. When these things are not done correctly, not only does your website suffer in search engine placement, but your online advertising campaign will cost more, as Google penalizes sites that it feels are not relevant and up to standards. Anyone who has used Google pay per click has seen their keywords disallowed and the bid price raised if their site was not optimized correctly. This could cost hundreds or thousands of dollars per year. Most freelance web designers in West Palm Beach will leave these important thing out.
Working with an established company: Have you ever thought of what would happen if you had a website that became well known and was bringing you sales and new customers, and one day your developer and or host disappeared or you couldn't find them? What would happen if you needed changes or support, and you couldn't locate the person responsible for your site? These things happen. There is value in working with an established company and people who you trust will be around and will do the right thing for you.
And then there are things like:
- Security updates
- Site backups
- Cross browser compatibility
- Having someone capable and available to fix something if it's broken
All these things take time and therefore cost money. If you're not paying for them you're probably not getting them. And if you're not getting them, when something goes wrong, you may wish that you had chosen a more reputable web design company. A company that perhaps charged a little more than a bargain basement price, but gave you value instead of a price that was too good to be true.
One extra bit of advice: Just because someone charges a lot doesn't mean that they make quality websites and have great service. Know who you're doing business with before parting with your hard earned dollars. Interview them, look at their work, and check references. A website is a big investment in your future, and you want to be sure you get what you're paying for.