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Choosing a domain name can be one of the most important decisions you make when it comes to your online presence. Here are a few tips that will help you get the most out of your domain name.

In 2010 a .com extension is still the best choice for most businesses. There are many reasons for this, but one of the most important is the fact that most people assume and instinctively will type in .com at the end of your domain name, even if you tell them otherwise. The exception to having a .com extension is if you are a charitable organization, or a governmental agency. Then you will want a .org or a .gov extension respectively. These 2 extensions actually carry more weight and will get you better rankings on the search engines. Once you register your domain, you may want to register other extensions just to avoid confusion and competition from people who may buy and use your name under a different extension.

There are 2 ways to go when choosing a domain name. The first is to use your actual company name as your domain name. The second is to use words that people will be searching for when looking for your services. Of course if you company has a name like Palm Beach Web Design, and you can buy palmbeachwebdesign.com you have the best of both worlds. But most businesses will have to make a decision about which way to go. If you want to get really aggressive you can buy both, and put up 2 websites. But most people will settle on one domain and stick with it.

It's usually best to use your company name, in order to avoid any confusion. But if you're a new business that needs to build a client base quicker, or your main way of attracting customers is through the search engines, a domain name with your best search term in it is the way to go. For instance, your new company name is We Pick Locks, you're based in Palm Beach, and you don't plan on expanding. You may want to use palmbeachlocksmith.com as your domain name. If your company is established and or you want to expand into other cities, you may be better off to go with wepicklocks.com.

Here's a great free tool that I use when looking for websites https://domize.com/ . Give it a try. It will allow you to search a lot of variations of your chosen domain name in a short amount of time.

When choosing a keyword-based name:

• Use short words that are easy to spell to avoid mistakes when people are typing in your URL
• Use keywords that relate to your core business
• Use real words with correct spelling

Domain names may consist of:

1. lower case letters
2. numbers
3. periods
4. hyphens

A domain name may not exceed twenty-two characters, excluding the extension, and you cannot use any other symbols, or spaces.

Buying an existing webesite that uses your keywords and is a good fit for your business can also be a smart move. Older domains that are in good standings with Google will maintain their ability to boost your site in search engine rankings.

For more information about SEO and website design, visit Action Website and SEO or subscribe to our feed.

 

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We're a West Palm Beach, Florida based website design firm. And, although we are on the web, and rank well in the search engine results, most of our clients are local clients. I asked a few of them over the years why they choose to work with a local web designer in West Palm Beach, and I usually get a similar answer. They want to work with someone they can communicate with and speak to in person if need be. They also like to actually meet and know the people they hand their money over to before a project begins. Can you blame them? I can't.

In these days of Internet scams and website people who say one thing and do something else, knowing, liking, and trusting the person or firm that you choose to do business with is a must. Nobody wants to give away their hard earned money and wind up in a project that last forever and never seems to be right, or doesn't get done at all.You'd be surprise at how many people have come to me over the years, sometimes literally crying about the money they lost using an inexperienced or dishonest web designer.

Aside from meeting with the designer, it's a good idea to look at the designer's work, and see if it looks good and appropriate to the industry it's in, if it's intuitive to navigate, and if it ranks well on the search engines. Does your potential web designer's site rank well on the search engines? If he can't get his own site up there, what makes you think he can help you? SEO and search engine rankings are very important in today's Internet, and they will be important in the years to come, as more and more people (your competition) figure out that all the money online is on the first pages of the search results.

Don't be afraid to ask questions. If the designer can't or won't answer them to your satisfaction, there's probably a reason. That should be a tip to think about working with a local web designer that you can communicate with, and who isn't afraid to explain things clearly to you.

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SEO is easy. Just name your page right, have your keywords in your title tag, and mention it a few times on your page. Why pay a professional to do that?

Well... I'm an SEO professional, and I say it's not quite that simple. For some reason, it took years for those simple concepts to click and make total sense, even to me. It took doing those things, and more on a daily bases, on multiple websites, over and over, and seeing what happened on the search engines after I took action to really understand what was going on. It took seminars, and hands-on experience, and failing, and succeeding to really get it. It's like any other business at a professional level. Would you do surgery on your wife or husband if you did not have the experience. NO way! There's a reason for that. A trained experienced professional has the experience necessary to get it done right the first time without waste or loss of time and therefore money.

When I need my car fixed I go to a mechanic. When I need my computers networked I hire a professional. I find good, experienced people to do the work. It saves me time and money, and it gets the job done right the first time. A trained experienced SEO professional is worth his weight in gold. He can lift your site and your business from page 33 on Google, to page one in a short period of time (for most business). Figure out what that's worth in dollars, and you may be surprised.

For more information about SEO, visit Action Website and SEO. Action Website and SEO specializes in SEO and Website Design in West Palm Beach.

 

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For people who would like to learn about promoting websites on the internet, you will want to understand the term SEO. SEO stands for search engine optimization. SEO is the act of optimizing a website so that the search engines know where to index or place the site correctly in their search results pages.

Search engines like Google, Yahoo, or Bing must serve up the most relevant results to any given search if they expect people to use them. In order to do that they crawl and read the pages of every website that they are aware of on the Internet. Then they index what they see. Proper SEO helps search engine's do their job.

There are several aspects to good SEO. There are on-site and off-site factors that must be taken into consideration. On-site factors are things such as the title of the site (URL), page titles, internal links (links within the site itself), use of H1, H2, H3 tags, the bolding of important words, Alt tags on image, etc..

It's a great idea to incorporate all of your on-site factors when the website is being built. That way you'll have a good base to build on. A good website designer will include all the things that the search engines are looking for, as the site is designed and developed, but it is also possible to take an existing site and add any SEO factors that are missing.

Off-site factors include things such as links to your site from other sites (the higher the authority the better), anchor tags from other sites (the words that link to your site from other sites), links from video sites, topical relationship of sites that link to yours, etc. Off-site factors are also links to your site or blog from other blogs or comments on other blogs.

Off-site factors can come from other site owners linking to your site because they think the content would be of interest to their readers. It can also be self-generated by creating your own off site content like extra off-site blogs, Hub pages, Squidoo lenses, and Ezine articles.

On-site factors used to be the most important factors on a website. That is quickly becoming old-school because there are more and more websites competing for the first pages of the search engines. On-site factors are still very important to getting indexed correctly; especially for local or low competition keywords. But for now it seems they remain merely an important core of a good website.

With competition for the first 10 spots on Google getting stiffer and stiffer off-site factors have become more and more important. As a matter of fact it's impossible to compete in today's world at a national or global level without making sure that all of your off-site factors are being updated and added to on a regular basis.

To sum things up: For low competition keywords, especially where people are typing a location into their search, like "Chiropractor in Lake Worth Florida," on-site SEO may be all you need. But for national and global searches, or highly competitive search terms (which are the majority of sites on the web today) it's going to take more work and plenty of off-site SEO.

For more information about SEO and how it's done visit Action Website and SEO .

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Along with creating websites for clients, I've been expanding my work as an internet marketer. Check out this site for a free internet marketing checklist. Add a comment

Action Webistes and SEO is on the first page of of search results for the term "Joomla Websites in West Palm Beach." Why is this significant? What's the big deal? The big deal is this: It shows that Joomla and proper SEO technique will get you on the first page of Google for your chosen keywords. It shows that the technicians and designers at ActionWebsiteandSEO can help your business get its share of all the traffic that's available for free on search engines like Google.

For a great Joomla CMS website in West Palm Beach, or to see your current site on the first page of Google, contact Action Website and SEO.

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It's pretty simple to write a link for insertion into someone elses website, or into a blog. For a link like this Action Website and SEO one would include this bit of HTML Action Website and SEO
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Less than a week and already First Page for Website and SEO in West Palm Beach. Add a comment

I just created a Squidoo Lens call "Your Website First Page of Google." You can find it at http://www.squidoo.com/ActionWebsite BTW: Squidoo lenses are good for SEO. Add a comment